Already from the outside, the design philosophy behind this project, which involves approximately 250 m², is clearly evident: a search for harmony and simplicity in the color scheme and the graphics of the interior furnishings.
The entrance, which is located in a corner formed by two shop windows, is unusually striking and imposing. The pharmacy’s logo is set into a section of local gray stone and a large sliding door leads into the pharmacy.
The first step of the project was to pay careful attention to the clientele by creating a reassuring atmosphere in which each operative space “embraces” the clients, informing them without obliging them to make a purchase.
A large open space with no visual barriers welcomes the clients at the entrance of the pharmacy and leads them along a set course to the sales area.
Above the display cases along the entire perimeter, a series of forex panels with hexachrome prints of various articles indicate the product sectors.
The sales area features two large counters with anti-scratch lacquered backs and fronts in enameled white tempered crystal. The Bernardini pharmacy logo, a true brand that has been designed and shared by Bottigelli, hangs above the entrance to the laboratory.
